About

AI is inevitable.
Doing it right is a choice.

Custom AI and automation systems for growing businesses. Enterprise expertise applied thoughtfully — sustainable systems that scale with you.

0yrs

Tyler · automation experience

0+

Pierce · database infra

0+

Automations shipped

0%

Revenue to the Planet

Tyler Baugh

Tyler Baugh

Founder

8 years enterprise AI. JPMorgan then billion-dollar startups. Now applying that depth to growing businesses.

AI ImplementationAutomationSystem Design
LinkedIn
Pierce Baugh

Pierce Baugh

Database Architect

30+ years building database infrastructure across HR, CRM, grant management, and health tech.

Database DesignCRMHealth Tech
LinkedIn

Mission

Make AI adoption easier and more responsible for businesses that don't have a dedicated tech team but care about doing it right.

5% of revenue to the Planet

Our Principles

01

People over automation

Humans stay in the loop where judgment matters.

Customer comms workflow
AISegment customers
YouHuman approvalrequires review
AutoSend via Mailchimp
02

Transparent by default

Every system is documented, auditable, no black boxes.

Audit trailLive
09:41AI drafted report
09:42Review requested
09:48Approved by Tyler B.
03

Right-sized, not maximized

Right tool for the task. Cost, impact, and necessity all considered.

Model selection
GPT-4o$$$$
Claude Sonnet$$$chosen
Haiku$

We work with

Small businessesStartupsScale-upsSaaS companiesE-commerceProfessional servicesEnterprise

Commitment

5% of revenue

1% for the Planet member

Tyler BaughPierce Baugh

We're the ones who'll actually do the work.

Book a call with Tyler or Pierce directly.